Pink City by Sarika

Pinkcity by Sarika is a testament to India's rich textile heritage, reimagined through contemporary design aesthetics. Founded by Sarika Kakrania, the brand is dedicated to preserving traditional craftsmanship while infusing it with vibrant color palettes and refined silhouettes. Their collections pay homage to the intricate skills of local artisans, featuring techniques like Bandhani and detailed embroidery. Each piece tells a story of cultural pride and meticulous craftsmanship. With a focus on personalized shopping experiences, Pinkcity ensures that every garment not only fits the body but also resonates with the spirit of the wearer.

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Birthplace

Kolkata

Birthdate

27th October 1976

Educational Qualification

B.Com Hons | Interior Designing

Founding data/year of the brand

2014

If your designs could speak, what would they say?

Honesty, purity, authenticity

What are the signature elements in your designs?

Embroideries and handcraft fabrics like bandhani, leheriya, Ghar Chola.

Which celebrity or personality do you dream of dressing?

Alia Bhatt,

Which collection are you most proud of, and why?

Saaz -We made our peacock angrakha in this collection which tends to become our signature outfit.

Where do you find inspiration for your designs?

Our inspiration comes from our brand name Pinkcity- Jharokhas, peacocks, lotus, elephants, and more!

Which designer in the world inspires you?

Anamika Khanna

Share a memorable "aha" moment from your design career.

When Shilpa Shetty first wore our outfit for Ganpati Bisarjan