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Nero by Shaifali and Satya

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Birthplace

Shaifali Mihani - Nandura (Maharashtra) | Satya Sharma - Bhagalpur (Bihar)

Educational Qualification

Shaifali Mihani - B.Des (Fashion Communication) | Satya Sharma - B.Des (Fashion Designing)

Founding data/year of the brand

2018 | Mumbai

If your designs could speak, what would they say?

<b>Shaifali Mihani</b>: Before getting into my design career I have always been very keen on artistic paintings. I was quite a shy personality during my childhood days but when I started my career in fashion at Symbiosis, it boosted my personality and confidence. I started my career in fashion as a stylist. I have a keen eye for style and a passion for curating unique and personalized fashion looks. Over the years, I've always been dedicated to helping people feel confident and express themselves through fashion. Also, I am a 'foodie'. Exploring different cuisines and savoring delicacies gives me a delightful experience. <b>Satya Sharma</b>: Ever since I was a child, my love for dancing has been an integral part of my personality. Dancing has not only been a source of joy but also a way for me to express my creativity. I always had a passion for designing, as an adolescent I remember how I used to sneak into my mom's wardrobe and take her sari to create something of my own, be it a dress or suit or experimenting in my own ways. I am a nature lover and nature has always been my greatest muse as a designer. The intricate patterns of leaves and the vibrant colors of flowers never cease to inspire me.

What are the signature elements in your designs?

Welcome to a world where style meets craftsmanship, where sophistication blends seamlessly with individuality. Nero bespoke and couture proudly presents a bespoke menswear experience like no other. The USP of the brand lies in the fact that we believe in the "Bridge to luxury" i.e. Bridging the luxury gap. With our unwavering commitment to quality, attention to detail, and artistry of traditional tailoring, we redefine what it means to dress impeccably.

Which collection are you most proud of, and why?

One of my most cherished and breakthrough collections is the "???? of colors" This collection has been very close to our hearts as it had lots of color, the collection that incorporated a diverse and vibrant range of colors into men's clothing. We characterized this collection as bold and electric color combinations, offering a refreshing departure from traditional men's fashion.

Where do you find inspiration for your designs?

Our designs are deeply inspired by the rich tapestry of cultural heritage that spans centuries. Each collection tells a story of intricate craftsmanship and timeless elegance, drawing upon traditional motifs and artisanal techniques from diverse cultures around the world. From the vibrant colors of Moroccan mosaics to the intricate embroidery of Indian textiles, every piece is a fusion of tradition and modernity, crafted with meticulous attention to detail. Our aim is to celebrate cultural diversity through fashion, offering garments that not only speak to individual style but also honor the legacy of craftsmanship passed down through generations. Every stitch, every pattern is a tribute to the artisans who have dedicated their lives to preserving these age-old techniques. At NERO, we believe that fashion is more than just clothing; it is a form of storytelling. Each collection reflects our passion for cultural exploration and our commitment to creating pieces that resonate with authenticity and sophistication. We invite you to experience the journey of heritage and style with us, as we continue to draw inspiration from the world’s rich cultural tapestry.

Which designer in the world inspires you?

Our menswear ethnic designs are deeply inspired by the illustrious legacies of iconic designers such as Sabyasachi Mukherjee, Anita Dongre, and Elie Saab, whose distinct aesthetics have left an indelible mark on the global fashion landscape. Drawing from Sabyasachi Mukherjee’s ability to blend traditional Indian textiles with a modern sensibility, Anita Dongre’s mastery in creating elegant silhouettes that resonate with cultural heritage, and Elie Saab’s unmatched craftsmanship and couture detailing, our brand embraces their influence to craft menswear that is both timeless and contemporary. From Sabyasachi Mukherjee’s opulent use of textiles to Anita Dongre’s elegant silhouettes and Elie Saab’s exquisite detailing, we imbue our collections with the same level of craftsmanship and aesthetic finesse. Our designs pay homage to their iconic styles while infusing our unique perspective, ensuring every piece resonates with sophistication and cultural authenticity. Like these eminent designers, we strive to weave narratives of culture and craftsmanship into every garment. Our collections feature intricate embroideries, rich fabrics, and meticulous tailoring, paying homage to the artisanal techniques championed by these icons.

Share a memorable "aha" moment from your design career.

Designing for Sonu Sood, known for his philanthropy and commanding screen presence, was an inspiring experience. We collaborated closely to create attire that not only complemented his stature but also reflected his refined taste and commitment to elegance with a touch of modern flair. Seeing him exude confidence in our creations reaffirmed our belief in the transformative power of bespoke menswear. Similarly, collaborating with Ranveer Singh, a trailblazer in Bollywood known for his avant-garde fashion choices and bold statements, was nothing short of exhilarating. His fearless approach to style encouraged us to push boundaries, experiment with unconventional fabrics, and infuse vibrant colors and intricate detailing into our designs. Witnessing his infectious enthusiasm and genuine appreciation for our craftsmanship was a validation of our dedication to innovation and personalized tailoring. These experiences with Sonu Sood and Ranveer Singh served as pivotal 'aha' moments, fueling our passion for creating bespoke menswear that not only meets but exceeds the expectations of our discerning clients. They reinforced our commitment to craftsmanship, creativity, and the art of storytelling through fashion.