Kyra By Nina + Deepika

Deepika, with a degree in retail and fashion management, has a background as a fashion buyer. While shopping for her trousseau, she identified a significant gap in the market between high-end and mass-market occasion wear. High-end brands offered unconventional and innovative pieces, while mass-market options often repeated traditional designs at lower prices. This insight led to the creation of Kyra By Nina + Deepika, a label founded on the principle of being experimental yet affordable. The brand aims to bridge this gap, offering unique and innovative handcrafted fashion wear at accessible prices.